Zero waste objective

Did you know that 99% of resources collected from nature are assigned as waste in less than forty-two days? This observation implies a phenomenal waste of material. This is why the definition of zero waste was born around November 2004 during the Planning Group of Zero Waste International Alliance to implement recycling solutions.

What is the zero waste approach?

The zero-waste alternative first proposes to replace used resources that end up in landfills or incinerated. This approach therefore aims to reduce the pollution generated by the use of certain materials, particularly through incineration.

How does the zero waste approach work?

Eliminate incineration and recycle waste. This involves a sorting step that we undertake to recover recyclable materials. This then makes it easier to recycle our waste? By optimizing the quality of recyclable materials. We would reduce the amount of waste generated.

A large part of the zero-waste approach involves encouraging manufacturers to reuse recycled materials. They also promote lifestyles that reduce the amount of waste produced so that we all make an effort to help the planet.

The last point is to support the design and manufacture of recyclable products by manufacturers in order to generate a stable ecosystem around recycling.

How to achieve zero waste?

Nearly a third of your trash is made up of organic products. This makes it a great way to start going zero waste and composting your waste.

Advertising is also a scourge that, in addition to polluting, floods your mailboxes. By putting up a "no advertising" sticker, you'll avoid 35kg of waste per year.

Use high-quality, eco-friendly cosmetic products. You can replace your bottled shampoo with solid shampoo. You can do the same by switching to solid toothpaste and soap. You'll save money while reducing the amount of plastic you use.

Limit your use of household products by using simple ones. White vinegar and baking soda will help you achieve zero waste.

Finally, replace disposable products with sustainable ones. Stop using disposable cotton swabs and switch to reusable cotton swabs, the oriculi! Use washable makeup remover wipes instead of disposable wipes. Nearly 233 wipes are used every second in France. Do the same for paper tissues.

If you're concerned about zero waste, you can learn more from Caliquo. Caliquo will support you in your zero waste journey. They offer high-quality, eco-friendly products that contribute to the zero waste approach. To discover Caliquo's zero waste washable wipes, click here: washable wipes

zero waste definition

Zero waste is an approach aimed at reducing our waste production in order to lessen the negative impact on our environment and the planet. It's a positive and progressive approach, which shows us how to stop wasting and change our consumption habits (less plastic, recycling, etc.) for the well-being of all.

Caliquo is a French brand that produces eco-responsible everyday items.

Our rechargeable toothbrushes , our children's toothbrushes , our razor and our shaving brush .